executive creative director
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Apple iPhone 7 Jet Black Design Film

Apple iPhone 7 Jet Black Design Film

Apple iPhone 7 Jetblack Design Film

Apple iPhone7 Jetblack Design Film

Below are initial mood boards, style frames for the project. The timeline was to complete this project was truly rough. 30 days from concept to finished execution.

3 teams. One in China, one in London, and one in Sunnyvale/Cupertino. It was a global operation!

Some initial style frames for the Jetblack iPhone.

Some initial style frames for the Jetblack iPhone.

iPhone 7 Jet-black Design Film
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Initial boards.

Initial boards.

Credits:

Creative Director: Ludovic Schorno

Art Direction/ Design: John Nguyen

WRITING: PETE FIGEL + JESSE ZEIFMAN

Executive Producer: Fritz Ogden

Live Action: Dan Tobin Smith

Post Production: Man vs Machine